May 052014
 
Zipper pouch design by Joanne Hus featuring watercolor, frangipani, sea grapes, and Taino petroglyphs.

Copyright © Joanne Hus.

Can’t believe this was our last assignment for MATS Part A! Good thing Bootcamp started again today! (More on that next time.)

This was the week of the Lush Zipper Pouch, and we got to work with collections of things. I decided to go with imagery from Puerto Rico, where I lived for 13 years. Lately, I’ve been feeling the need to draw stuff from that time in my life, so this was the perfect assignment to indulge that impulse. I got to draw some of the amazing flora, like frangipani and sea grapes, as well as some petroglyphs left behind by the Taíno people. Here are some of the drawings from the mini I did with my Micron pen on paper:

Copyright © Joanne Hus.

Copyright © Joanne Hus.

Copyright © Joanne Hus.

Copyright © Joanne Hus.

Copyright © Joanne Hus.

Copyright © Joanne Hus.

In keeping with going back to my earlier experiences, I decided to do a watercolor for the main background image. (I studied watercolor painting for many years, most notably with Ann Toulmin-Rothe, who was a brilliant teacher.) The colors are based on frangipani flowers:

Joanne-Hus-watercolor

Copyright © Joanne Hus.

One of the design suggestions Lilla gave was for mirror image, so I cropped out an area I liked and reflected it across both axes. I ended up with an almost Rorschach-test type of background:

Copyright © Joanne Hus.

Copyright © Joanne Hus.

Next, I added the drawings as vector images and several areas of transparent flat color which I drew with the pencil tool in Illustrator. These latter I multiplied so that the watercolor would still show through. I worked on only one side, then reflected that to create the symmetrical design:

Copyright © Joanne Hus.

Copyright © Joanne Hus.

Of course, no assignment is complete until it’s put into a presentation. I included several other drawings of petroglyphs which a client might want to license for other products. I also included a repeat border inspired by the sun petroglyph, then added a name for the design, which I hand-lettered:

Zipper pouch design presentation.

Copyright © Joanne Hus.

That’s the whole process! I had to get this turned around quickly, as I had been busy with client projects this week. Got it done in just two days from start to finish!

So what do you think? Please share your feedback in the comments.

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